Unit Head – Islamic Deposit Products

Easypaisa Digital Bank, Pakistan’s first digital bank, has been a pioneer in transforming the country’s digital finance landscape. Supported by prominent shareholders including Telenor Group, a leading telecom operator in Asia and the Nordics, and Ant Group, the force behind Alipay, easypaisa offers secure and convenient financial solutions to millions across Pakistan. The bank is seeking a seasoned professional to lead the strategy, development, and growth of its Islamic deposit portfolio. This role focuses on delivering Shariah-compliant products with compelling digital customer experiences, ensuring regulatory compliance, and driving sustainable profitability.

Key Responsibilities:
- Develop and implement the Islamic Deposit Products strategy and roadmap to align with business goals.
- Manage the complete lifecycle of Islamic savings, current, and term deposit products, ensuring they meet customer needs and compliance standards.
- Drive deposit mobilization efforts, including customer acquisition, activation, and retention, primarily through digital channels.
- Design and continuously enhance end-to-end digital customer journeys covering account opening, onboarding, funding, savings, deposit placement, profit/return communication, maturity, and withdrawal processes.
- Identify and resolve friction points within digital journeys to improve conversion rates, customer activation, experience, and overall deposit balances.
- Collaborate with Treasury/ALM, Finance, and Shariah Compliance teams to develop and manage Shariah-compliant pricing, profit rates, and product economics.
- Utilize customer and portfolio analytics to uncover growth opportunities and optimize product offerings.
- Work closely with cross-functional teams including Technology, Digital, UX/UI, Marketing, Shariah, Risk, Compliance, Operations, and Finance to deliver seamless digital products and experiences.
- Ensure all products and processes adhere strictly to Shariah principles, State Bank of Pakistan regulations, and internal policies.
- Monitor portfolio performance, profitability, customer behavior, and competitive positioning to inform strategic decisions.
- Lead, mentor, and develop the Islamic Deposit Products team to build a high-performing unit.

Required Qualifications:
- Bachelor’s or Master’s degree in Finance, Banking, Business, Economics, or a related field.
- 8 to 12 years of relevant experience in Islamic banking, deposit products, liability management, digital banking, or product management.
- Deep understanding of Islamic deposit structures, Shariah principles, product pricing, and digital banking customer journeys.
- Strong commercial acumen combined with analytical, product management, and stakeholder management skills.

This role offers an exciting opportunity to contribute to the growth of Pakistan’s leading digital bank by shaping innovative Shariah-compliant financial products that meet the evolving needs of digital customers. The successful candidate will be instrumental in driving both strategic initiatives and operational excellence within the Islamic deposit portfolio.