We are looking for a Content Marketing Executive who will identify relevant opportunities for expanding Upscale Valley’s customer reach globally. The Content Marketing Executive will be responsible for developing and implementing a comprehensive content marketing strategy across all social media platforms, including Pinterest, TikTok, and others. This individual will be responsible for repurposing existing content (such as videos from YouTube or website) and creating new content that is tailored to each platform's audience. The goal is to increase engagement, drive relevant prospects, and build a strong social media funnel.

 Role & Responsibility:

  • Must able to transform the Content as per the need of different Social Platforms
  • Develop a content marketing strategy that aligns with the overall marketing and business objectives
  • Repurpose existing content (such as videos from YouTube or website) and create new content that is tailored to each platform's audience like LinkedIn, Twitter, TikTok etc.
  • Identify and leverage trending topics and hashtags to increase reach and engagement
  • Writing newsletter for Email Marketing in order to engage audience
  • Ads preparing and posting for social media would be plus
  • Understanding of content and organic ranking of social media platforms such as LinkedIn, twitter etc.
  • Generate ideas to increase customer engagement
  • Researching content and consumer trends to ensure that content is relevant and appealing
  • Creating content for a variety of platforms including blogs, websites, and social media.
  • Able to transform a long piece of content into short pieces of content (both text and video) for TikTok, text for LinkedIn etc.
  • Keeping up to date with content trends, consumer preferences, and advancements in technology

Requirements & Skills:

  • 2+ years of experience in content marketing, with a focus on social media
  • Experience creating visually appealing graphics and video
  • Familiarity with social media platforms, including Pinterest, TikTok, and others
  • Proficient in MS Office and WordPress or other Content Management Software.
  • Understanding of web publishing requirements.
  • Ability to predict audience preferences with an editorial mindset.
  • Hands-on experience with SEO and web traffic metrics.
  • Expertise in social media platforms.
  • Project management skills and attention to detail.
  • Excellent communication and writing skills in English.
  • Bachelor's degree in literature, journalism, marketing, communications, or similar.
  • A minimum of two-three years of experience in content creation, marketing, communications, or similar

Job Details

Functional Area:
Total Positions:
3 Posts
Job Shift:
Hybrid Work Model
Job Type:
Job Location:
Ferozepur Road, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
2 Years - 3 Years
Apply Before:
Mar 03, 2023
Posting Date:
Jan 30, 2023

Upscale Valley

Information Technology · 11-50 employees - Lahore

Established in 2019, a one-person shop never thought in its wildest dreams that a full-fledged Amazon consultant agency would blossom worldwide one day. Inspired by a center of excellence from professional e-commerce consultants, Upscale valley came into being with back-bearing work and a long haul. Upscale valley provides full-fledged Amazon FBA and wholesale services to existing FBA sellers and those wishing to build an e-commerce store. We have a record of hundreds of clients from the USA, Hong Kong, and Germany who bestowed their e-commerce business success to our insightful team. We genuinely believe in transparency in providing our clients with technical solutions to their hard-luck glitches. We offer consultancy and coaching services for businesses, whether small startups or growing franchises. We work day and night to be called a competent agency and, with passing time, wish to invest in the state-of-the-art tools to give top-notch e-commerce services.

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