We are seeking a creative and camera-confident Short-Form Video Creator & Content Researcher to join our team on a remote contract basis. This role focuses on producing engaging, authentic short-form videos tailored for US and Western audiences across platforms such as TikTok, Instagram Reels, and YouTube Shorts. You will play a key role in scaling our organic presence by identifying emerging trends, crafting compelling hooks, and delivering content that drives app installs for ScrollToll: Screen Time Gym, an innovative app that encourages users to earn screen time through physical exercise verified by AI pose estimation.
Key Responsibilities
- On-Camera Content Creation: Develop natural, engaging, and humorous short-form videos that feel authentic and unscripted, resonating with the target audience.
- Trend Research: Continuously monitor viral formats, trending audio, and emerging concepts on TikTok and Instagram Reels, adapting these trends creatively to promote our product.
- Competitive Insights: Analyze content from competitors and related apps, providing regular updates on what types of content perform well and why.
- Hooks and Calls to Action: Craft and deliver compelling hooks within the first three seconds of each video, along with natural and persuasive calls to action aimed at increasing app installs.
Required Qualifications
- Deep, native-level understanding of short-form video platforms and their algorithms, with insight into how content is rewarded and promoted.
- Confidence and comfort performing on camera, with the ability to engage viewers authentically.
- Strong sense of audio selection, pacing, and familiarity with current editing styles that appeal to Western audiences.
- Fluency in English and a solid grasp of US and Western internet culture to ensure content relevance and resonance.
Preferred Qualifications and Benefits
While not explicitly listed, candidates with experience in AI-driven content verification or fitness-related digital products will find this role particularly rewarding. The position offers the flexibility of remote work and the opportunity to contribute creatively to a growing app that combines health and technology in a unique way.
If you are passionate about short-form video content, understand the nuances of viral trends, and enjoy being in front of the camera, this contract role offers a dynamic environment to showcase your skills and impact user engagement significantly.