We are seeking an experienced Digital Marketing and Sales professional to take full ownership of our digital marketing efforts, content creation, lead generation, and overall sales growth. This role goes beyond managing social media; it requires a strategic thinker who can design and execute comprehensive campaigns, generate qualified leads, and convert those leads into business opportunities. The ideal candidate will be proactive, results-driven, and focused on aligning marketing activities with measurable sales outcomes.
Key Responsibilities
Digital Marketing:
- Develop and lead the overall digital marketing strategy.
- Plan and manage monthly content and marketing campaigns across multiple platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
- Create and oversee diverse content formats such as Reels, videos, carousels, and graphics.
- Manage Meta Ads and Google Ads campaigns to improve website traffic, inquiries, and conversions.
- Monitor marketing performance regularly and optimize campaigns based on data insights.
- Conduct research on competitors, market trends, and customer behavior to inform strategy.
Sales & Lead Generation:
- Develop effective strategies to generate qualified leads.
- Follow up with leads and convert them into paying customers.
- Build and optimize sales funnels to improve conversion rates.
- Collaborate closely with the sales team to meet and exceed targets.
- Track leads from marketing campaigns through to final conversion.
- Identify new customer acquisition opportunities and develop partnerships to expand business.
Influencer Marketing:
- Identify relevant influencers in the automotive, lifestyle, and UAE markets.
- Build and maintain strong relationships with creators and influencers.
- Plan and execute influencer marketing campaigns, negotiating collaborations and deliverables.
- Track influencer campaign performance and leads generated.
Content & Brand Growth:
- Develop creative content strategies aligned with brand goals.
- Identify trending topics and content opportunities to engage the target audience.
- Coordinate content shoots and campaign execution.
- Build brand awareness and foster audience engagement.
- Translate marketing ideas into measurable business results.
Required Qualifications
- Minimum of 3 years’ experience in digital marketing, sales, or growth marketing.
- Proven track record of generating leads and sales through digital channels.
- Strong expertise in managing Meta Ads and Google Ads platforms.
- Experience managing social media platforms professionally.
- Solid understanding of sales funnels and conversion optimization strategies.
- Experience with influencer marketing campaigns.
- Excellent communication and negotiation skills.
- Strong analytical and problem-solving abilities.
- Creative mindset combined with a strong commercial focus.
- Ability to work independently and take full ownership of results.
Preferred Qualifications and Benefits
- A candidate who can create strategy, build campaigns, generate leads, follow up, convert customers, measure results, and continuously improve performance.
- A professional who understands that marketing must ultimately drive sales and business growth, not just content posting.
Additional Information
- Location: Vehari
- Job Type: Full-Time
- Salary: Competitive, based on experience and skills
If you are confident in your ability to build a strong digital presence and drive sales growth, we encourage you to apply with your CV, portfolio, and examples of successful campaigns and results. We are eager to find a motivated individual ready to make a significant impact on our business.