Manage multiple accounts; develop positive working relationships with all customer touch points
Drive client retention, renewals, upsells and client satisfaction
Work closely with Associate Account Managers and Ad Operations on day-to-day operational processes including campaign set-up, receipt of creative or tags, trafficking, optimization, troubleshooting and QA
Work closely with Analytics and Ad Operations to determine root causes for customer success or failure and drive requirements for product or process enhancement and development as needed
Partner with internal cross-functional teams to understand customer goals and key performance metrics and exceed those goals throughout the campaign
Leverage technical tools and quantitative data to manage campaigns to success, high customer satisfaction and renewal
Prepare campaign insights reporting, including analysis and research
Manage weekly campaign status documents for review
Work closely with Finance on billing set up and invoicing
Manage customer activity with CRM tools for maximum efficiency and visibility, with carefully executed follow-up to closure on open issues
Adhere to established processes and workflows, as it relates to campaign set-up and pixel placement strategy, creative execution (including dynamic creative), ad trafficking, campaign management and any troubleshooting necessary with pixels, creative assets and campaign reporting
Provide input on new processes and workflows as needed
Group of Companies