Posted 2 hours ago
Workmatic seeks an experienced SEO-GEO-AEO Specialist to develop and execute advanced search engine optimization strategies focused on geographic and artificial intelligence-enhanced search effectiveness. The specialist leverages expertise in keyword research, on-page SEO, and geo-targeting to improve organic search rankings and drive localized traffic. This role involves optimizing website content and structure using data-driven insights from tools like Google Analytics and Google Search Console, ensuring enhanced visibility on search engines both locally and globally.
The ideal candidate brings over five years of solid SEO experience and a track record of measurable results from independently created strategies, including AI search optimization. Although the position does not involve team management, the specialist collaborates effectively with cross-functional teams to apply technical SEO best practices, perform site audits, and optimize Google My Business profiles. The role demands a proactive approach to stay abreast of search engine algorithm updates and emerging geo-targeting techniques to maximize regional engagement and visibility.
Responsibilities
- Conduct comprehensive keyword research and analysis with a focus on localized and geo-targeted terms to improve search rankings across specific geographic areas.
- Develop, implement, and monitor on-page SEO strategies to optimize website content for search engines and user experience.
- Utilize technical SEO methodologies to identify and resolve crawling and indexing issues through detailed site audits and crawl analyses using tools like Google Search Console.
- Optimize Google My Business listings and maintain local SEO presence to enhance regional search visibility and customer engagement.
- Analyze Google Analytics geo-reporting data to assess traffic patterns, user behavior, and regional search performance, driving strategic decision-making.
- Apply AI-powered search optimization techniques to advance search ranking effectiveness and adapt to evolving search engine algorithms.
- Regularly update and optimize website content based on local keyword research, ensuring relevance and alignment with targeted geographic markets.
- Collaborate with content creators and web developers to ensure SEO best practices are integrated into site architecture and content delivery.
- Maintain up-to-date knowledge of SEO trends, geo-targeting strategies, and algorithm changes to continuously refine optimization approaches.
- Prepare case studies and reports demonstrating the impact of SEO strategies and improvements on search rankings and organic traffic.
Skills
What is your Competitive Advantage?
Similar Job Titles
Ali Aziz
CEO
Shopistan
Sehrish Azhar
Motivational Speaker & Blogger
Living Upbeat
Mona Sharif
Senior Team Lead
Konext PVT. LTD
Zubair Anjum
Business Excellence Specialist
Nestle Pakistan
Babar Ahmed Khan
Territory Sales Manager
Engro Foods
Zohaib Ali
Marketing Manager
Digital Online Devices
Usman Habib
Recruitment & Training Executive
ACS Synergy (Pvt) Ltd.
Aqib Irshad
Head of HR, Training & OD
FINCA
Muzammil Baig
Digital Marketing Manager
IT Services Group
Ayesha Shaukat
Social Media Marketing Manager
Ivoke
