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Job Description

CONTRACT INFORMATION: This section contains all the relevant information required to develop the marketing plan. Beside such information if other relevant information is required. The concern person shall get an approval from the higher authority to share more details.

INTRODUCTION TO THE EVENT

(1) Cricket Tournament shall be an event doing business like football league i.e. Champions league. This tournament will consist of three major rounds (a) Group stage shall be played on zonal level, each zone shall contain 5 Districts Team whereas each team shall play two matches with each opponent on Home ground and Opponent’s ground. (b) Upon the closing of such phase only top two from each group will qualify to the quarter final round. (c) After quarter final phase the winners will be subject to the semi final and final round which shall be played on Neutral Venue focusing now on Peshawar.

(2) This Tournament shall produce revenues in two different categories (a) Tournament Revenues and (b) Per match revenue. Such revenues are consisting of Crowd ticketing, Advertisers, Sponsors, Gambling, Broadcasting rights, Stalls, Donations, Tournament & match fee.

(3) Corporate structure of the tournament shall be partnership firm consists of Twenty partners, each partner shall own minimum single team in the auction. Appointment of Chairman & Resolutions shall be qualified upon the rule of majority of 2/3rd. Each team owner will enroll all the players of the team on pay roll under the annual contracts.

TARGET MARKET DESCRIPTION

The targeted customer or crowd for such event shall be based on the location where the matches are hosted. Usually all the matches of the event shall be played on Friday and Saturday targeting the people from all the fields who are seeking entertainment in their locality which shall be further enhanced to the passion to support their team during the whole event. Major factors considered to attract crowd i.e. Entertainment and Passion to support their team.

GOALS OF THE MARKETING PLAN

Attract the investors to invest in cricket and formulated as a Business System.

STATEMENT OF WORK

The statement of work contains information, tasks and calculations which details are described herein after;

MARKETING TACTICS

Develop multiple independent tools and tactics to attract crowd having logical and numeral factors to observe the production and alternate strategies if required.

MARKETING PLAN COSTING AND BUDGETING

Develop costing and Budget plan having flexibility for further optimization while not disturbing the rate of attraction of crowd but managing executing body to reduce the relevant cost.

MARKETING SOFTWARE TOOLS (DIVVY HQ)

Deploy the proposed plan to the concern software to trace the productivity and performance of the plan including alternative options to recue or recommended if unexpected or unusual event arise.

Experience: Having two years of experience in political and cricket events planning and marketing. 

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Contract
Job Location:
Hayatabad, Peshawar, Pakistan
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
MBA Marketing
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Mar 07, 2018
Posting Date:
Feb 07, 2018
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Xeros pvt ltd

Business Development · 11-50 employees - Peshawar

Xeros Private Limited has vowed an innovative, highly flexible and effective Asset Management and Corporate Legal Services focused to connect our customers and investors for better opportunities and competitive advantage. We strive to create, support and manage businesses by using Industrial Enginee ...Read More

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