Market Development Officer

The Market Development Officer acts as a vital connection between the company and potential clients, utilizing lead generation, market research analysis, and lead qualification skills to identify and cultivate new business opportunities. Operating under minimal supervision, the officer conducts in-depth market research and engages in business development activities to enhance the company's market presence. The role emphasizes sales, onboarding of field partners, and maintaining high energy and confidence levels to consistently achieve performance goals. This position does not involve managing a team, but requires strong independence, adaptability, and a commitment to expanding the companys customer base and service network throughout the designated region.
Responsibilities

Conduct thorough market research and analysis to identify potential clients, business opportunities, and emerging market trends.
Generate leads through direct engagement with shop owners, freelancers, skilled workers, and other service providers within Lahore.
Qualify leads to ensure they meet company criteria and prioritize high-potential prospects for follow-up.
Work independently to achieve assigned weekly and monthly targets related to sales and business development objectives.
Maintain regular field visits within Lahore using personal motorcycle or bike to meet prospective partners and clients.
Build and nurture lasting relationships with stakeholders to support onboarding efforts and promote company services.
Provide accurate and timely reporting on lead generation, market insights, and progress toward targets to management.
Demonstrate confidence and energy in all interactions to positively represent the company and influence decision makers.
Adapt to changing market dynamics and client needs by continuously refining strategies and business development approaches.
Ensure compliance with company policies and maintain safe driving practices while traveling for business purposes.