Assistant Manager Digital Marketing

7 KINGS CODE, a US-based software solutions company with a diverse client portfolio spanning the USA, Canada, Europe, India, Pakistan, and the Middle East, is looking for an Assistant Manager of Digital Marketing. This position is based onsite in Lahore and involves managing digital marketing campaigns and social media strategies for international clients. The role focuses on driving lead generation and enhancing brand visibility through effective use of digital marketing tools and platforms. Strong communication and leadership skills are essential, as the candidate will be responsible for coordinating with multiple teams and ensuring alignment with business objectives.

Key Responsibilities
Manage and execute META campaigns, including CRM integration and ongoing optimization to maximize performance. Develop and implement social media strategies across platforms such as Facebook, LinkedIn, Instagram, and Twitter/X to increase engagement and brand awareness. Conduct keyword research, develop bid strategies, and perform A/B testing to continuously improve campaign results. Utilize SEO, SEM, PPC, and Google Analytics to analyze data and refine marketing efforts. Oversee paid media campaigns, including PPC, display ads, Google search ads, and YouTube advertisements, with a focus on lead generation and mobile app promotion. Perform competitor analysis and audience targeting to enhance campaign effectiveness. Collaborate with cross-functional teams to ensure timely delivery of projects and alignment with overall business goals.

Required Qualifications
Bachelor’s degree in Marketing, Business, IT, or a related field is mandatory. Candidates must have a minimum of 8 years of experience in digital marketing and social media management, particularly with international clients from the US, Canada, and Europe. Proven expertise in managing META campaigns and CRM systems, including knowledge of CRM integration, is essential. Strong proficiency in social media platforms such as Facebook, LinkedIn, Instagram, and Twitter/X is required. A deep understanding of SEO, SEM, PPC, and Google Analytics is necessary to effectively analyze and optimize campaigns. Experience with marketing tools like Meta Business Suite, HubSpot, and Google Ads is also expected. Excellent communication, leadership, and project management skills are critical to succeed in this role.

Job Details
The position is located onsite at DHA Phase 8 - Ex Park View, Lahore. Working hours are from 6:30 PM to 3:30 AM Pakistan Standard Time. This is a full-time role. Candidates must be able to reliably commute to Lahore or plan to relocate before starting work.

This role offers a unique opportunity to work with a dynamic international client base and contribute to the growth of a globally recognized software solutions company. The ideal candidate will be a strategic thinker with hands-on experience in digital marketing campaigns and the ability to lead projects effectively in a fast-paced environment.