Service Industries Limited (SIL) is a public limited company listed on the stock exchanges of Pakistan. It has annual revenues of about PKR 18 billion ($170 Million) and is the largest manufacturer of footwear, tyres & tubes for two-wheeler's and has been the largest footwear exporter of the country for the last 10 years. Our Vision To become a Global, World class and Diversified Company which leverages its brands and its people. Our Mission To be a result oriented and profitable Company by consistently improving market share, quality, diversity, availability, presentation, reliability and customer acceptance. To emerge as a growth oriented ensuring optimum return and value addition to its shareholders. To ensure cost consciousness in decision making and operations without compromising the commitment to quality. To create an efficient resource management and conductive business environment. Evolving an effective leadership by creating a highly professional and motivated management team fully equipped to meet any challenge. To keep abreast with modern technology and designs to optimize production and enhance brand image to attain international recognition for the Company’s product. To set up highly ethical business standards and be a good corporate citizen, contributing towards the development of the national economy and assisting charitable causes.