Digital Marketer

Galaxy Digital

Multiple Cities, Pakistan

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PKR. 30,000 - 60,000/Month

As our Digital Marketing Specialist focused on SEO & Social Media Marketing, you’ll own end-to-end strategy and execution to boost organic visibility, traffic, and engagement across search and social channels. You’ll collaborate closely with content writers, designers, and PPC experts to architect multi-channel campaigns that deliver results.

Key Responsibilities

SEO Strategy & Execution
- Conduct comprehensive keyword research, competitor analysis, and site audits
- Optimize on-page elements (titles, meta, headings, internal linking)
- Build and manage white-hat link-building campaigns
- Monitor performance in Google Analytics/Search Console; deliver monthly SEO reports
Social Media Marketing (SMM)
- Develop content calendars and campaign briefs for Facebook, Instagram, LinkedIn, Twitter, etc.
- Design & run paid social ad campaigns (audience targeting, A/B testing, budget allocation)
- Track engagement, growth metrics, and ROI; optimize posts and ads accordingly
Content Collaboration
- Work with content writers to craft SEO-optimized blog posts, captions, and micro-content
- Provide feedback on creative assets to maximize reach and conversions
Analysis & Reporting
- Set up dashboards (e.g. Data Studio, Excel) to visualize SEO & social metrics
- Present weekly and monthly performance reviews with actionable insights
Stay Ahead of Trends
- Continuously research algorithm updates, platform features, and best practices
- Recommend new tools, ad formats, and strategies to keep our clients competitive

What We’re Looking For

Experience: 3–5 years in SEO + Social Media Marketing (agency or in-house)
Technical Skills:
- SEO tools: Ahrefs, SEMrush, Moz or similar
- Social platforms & ad managers: Facebook Business Manager, Ads Manager; LinkedIn Campaign Manager; etc.
- Google Analytics, Search Console, Data Studio
Soft Skills:
- Analytical mindset with strong attention to detail
- Excellent written/verbal communication
- Ability to manage multiple campaigns & deadlines
- Collaborative attitude and eagerness to learn
Education: Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)