CrumbsX is looking for a Growth Marketing & SEO Executive who can strategically integrate digital channels to enhance visibility, drive traffic, and increase conversions. This role suits someone passionate about performance marketing and data-driven decision-making, with a focus on building scalable digital systems across paid advertising and search, especially for brands with an international audience.
Key Responsibilities
- Plan and manage Meta Ads and Google Ads campaigns aimed at traffic growth, lead generation, and overall performance improvement.
- Implement SEO strategies for WordPress and Shopify websites, covering on-page, technical, and content optimization.
- Conduct comprehensive keyword research, SEO audits, and competitor analysis to uncover new growth opportunities.
- Monitor campaign and website performance using analytics tools, delivering actionable insights to optimize results.
- Collaborate closely with design and content teams to ensure advertising, landing pages, and SEO strategies are aligned.
- Support email marketing campaigns focused on lead nurturing and customer retention (experience in this area is a plus).
- Stay updated on industry trends, platform changes, and algorithm updates to continuously refine marketing strategies.
Required Qualifications
- Bachelor’s degree or diploma in Marketing, Business, IT, or a related discipline.
- Between 6 months to 1 year of practical experience in performance marketing or SEO.
- Hands-on experience with Meta Business Manager and Google Ads platforms.
- Solid understanding of SEO fundamentals specific to WordPress and Shopify environments.
- Familiarity with Google Analytics and Google Search Console for performance tracking and analysis.
- Strong analytical skills with the ability to interpret data and optimize campaigns effectively.
- Excellent communication and organizational abilities.
Additional Information
This position requires candidates to be based in Faisalabad with onsite presence; remote applications will not be considered. The monthly salary range for this role is Rs20,000 to Rs50,000. Shortlisted candidates will be invited for an in-person interview.
Application Questions
- Do you have hands-on experience managing both Meta Ads and Google Ads campaigns?
- Do you have practical SEO experience for both WordPress and Shopify websites?
Work Location: In person, Faisalabad.
CrumbsX looks forward to receiving applications from motivated candidates eager to contribute to a dynamic marketing team.