The ideal candidate has at least five years of experience in MSME marketing and market development, combining analytical skills and practical marketing techniques to address the unique challenges of small and growing businesses. While familiarity with digital marketing will enhance your performance, the emphasis remains on broader market-development knowledge suited to traditional and emerging market scenarios. Your role within Jk Consultants is crucial for supporting and expanding client businesses through targeted interventions that improve market access and competitiveness.
Responsibilities

  • Conduct comprehensive market assessments to identify trends, opportunities, and competitive landscapes relevant to MSME sectors.
  • Develop and execute customer segmentation strategies to tailor marketing approaches and product offerings.
  • Design and implement branding initiatives that strengthen product recognition and customer loyalty.
  • Establish pricing frameworks aligned with market demands and enterprise capabilities.
  • Create detailed sales plans that support revenue growth and expand market reach.
  • Position products effectively in the market to maximize visibility and appeal.
  • Coordinate conventional marketing activities including promotions, events, and campaigns that resonate with target audiences.
  • Build and maintain robust buyer and market linkages to enhance supply chain and sales channels.
  • Identify and develop off-season business opportunities to stabilize income and business continuity.
  • Mentor enterprises by providing guidance on marketing, strategy execution, and market adaptation.
  • Collaborate with stakeholders to align marketing efforts with broader business goals and community development objectives.
  • Monitor and report on marketing performance metrics to refine strategies and demonstrate value to clients.
  • Stay informed about emerging market development practices and tailor them to MSME contexts.
  • Support digital marketing initiatives where applicable, integrating online tools with conventional marketing activities.

Job Details

Total Positions:
1 Post
Job Type:
Job Location:
Gender:
Male
Minimum Experience:
5 Years
Apply Before:
Sep 18, 2026
Posting Date:
Aug 17, 2026

Jk Consultants

· 11-50 employees -

At the heart of innovation and experience, we transform potential into progress. Led by our visionary CEO, Javed Khattak, with over 30 years of expertise in strategic management and economic development, we are dedicated to driving your success. As a trusted partner, we deliver tailored, forward-thinking solutions designed to navigate the complexities of today’s dynamic markets. Our mission is to empower your organization with the tools and strategies needed to achieve excellence and foster sustainable growth. Join us on this transformative journey, and together, let’s unlock the full potential of your business. Save Time – Streamlined strategies designed to optimize your efficiency. Save Money. – Cost-effective solutions that maximize your return on investment. Grow – Empowering your business to achieve sustainable and scalable growth.

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