Selecto Retail is seeking a results-driven Business Development Manager BNPL to lead and expand the Buy Now, Pay Later (BNPL) segment in the cellphone retail sector. This role requires a strategic thinker who possesses strong expertise in consumer financing and installment sales models. The successful candidate will be responsible for developing and executing comprehensive business strategies, building and managing partnerships with banks, fintech firms, and other financial institutions, and driving revenue growth through effective sales pipeline management. In addition to leading a team of 20 professionals, the Business Development Manager will coordinate cross-functionally with Sales, Finance, Operations, IT, and Marketing departments to ensure seamless BNPL program implementation and operations. This position offers an exciting opportunity to influence the BNPL business landscape in the retail industry while contributing to Selecto Retails vision of innovation and customer convenience.
Responsibilities

  • Develop and implement strategic business plans to grow the BNPL sales channel within cellphone retail outlets.
  • Identify, establish, and maintain strategic partnerships with banks, fintech companies, financial institutions, and BNPL service providers to facilitate program expansion.
  • Negotiate commercial terms, contracts, commissions, and strategic agreements to support business growth and profitability.
  • Design and manage BNPL programs tailored for smartphones, electronic accessories, and related consumer electronics segments.
  • Lead sales growth efforts across retail branches and partner networks by motivating and directing the business development team.
  • Build strong relationships with financial and technology partners to enhance BNPL offerings and customer experience.
  • Monitor and analyze market dynamics including competitor activities, customer financing trends, and emerging industry developments to fine-tune business strategies.
  • Collaborate with Sales, Finance, Operations, IT, and Marketing teams to ensure the smooth operation and promotion of BNPL offerings across all channels.
  • Track and analyze key performance metrics such as sales volume, approval and conversion rates, portfolio health, and revenue to inform decision making and reporting.
  • Prepare comprehensive regular reports on business development activities, progress, and outcomes for senior management review.
  • Ensure compliance with company policies, financial regulations, and operational standards to safeguard the integrity of the BNPL business.
  • Manage and mentor a team of 20 staff members, fostering a collaborative and high-performance work environment focused on achieving targets.
  • Drive continuous improvement initiatives to optimize BNPL program effectiveness and customer satisfaction.

Job Details

Total Positions:
1 Post
Job Type:
Job Location:
Gender:
Male
Minimum Experience:
5 Years
Apply Before:
Oct 31, 2026
Posting Date:
Sep 30, 2026

Selecto Retail

· 101-300 employees - Faisalabad

Retail and Distribution of Consumer Electronics. Over the years, we have successfully managed our gr

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