Posted Mar 16, 2024 343 views
You will be responsible for developing and implementing comprehensive SEO strategies to drive organic traffic and improve search engine rankings for our website. Leveraging your expertise in On-Page SEO, Off-Page SEO, Technical SEO, Local SEO, E-commerce SEO, Voice Search SEO, Mobile SEO, Video SEO, International SEO, and Algorithm-Specific SEO, you will play a key role in optimizing our website for maximum visibility and performance.
Key Responsibilities:
- Develop and execute SEO strategies to improve website visibility and ranking across search engines.
- Conduct keyword research and analysis to identify high-value keywords and opportunities for optimization.
- Optimize On-Page elements such as meta tags, headers, and content to enhance search engine relevance.
- Implement Technical SEO best practices to improve website crawlability, indexability, and site speed.
- Drive Local SEO initiatives to increase our presence in targeted geographic locations.
- Optimize product listings and category pages for E-commerce SEO, focusing on keyword strategy and product listing optimization.
- Enhance image optimization and implement backend keywords and attributes to improve search visibility.
- Conduct competitor analysis to identify strengths, weaknesses, and opportunities for improvement.
- Track and analyze key SEO metrics, performance indicators, and trends to optimize campaigns and drive continuous improvement.
- Stay abreast of Amazon algorithm updates and industry trends to adapt strategies accordingly.
- Drive external traffic and promotion through strategic partnerships, content marketing, and other initiatives.
- Evaluate and recommend listing optimization tools and services to streamline SEO efforts and maximize results.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- Minimum of 3 years of experience in SEO roles, preferably in e-commerce or digital marketing.
- Proven track record of success in developing and implementing effective SEO strategies.
- In-depth knowledge of On-Page SEO, Off-Page SEO, Technical SEO, Local SEO, E-commerce SEO, Voice Search SEO, Mobile SEO, Video SEO, International SEO, and Algorithm-Specific SEO.
- Strong analytical skills and proficiency in SEO tools such as Google Analytics, SEMrush, Moz, etc.
- Excellent communication skills and ability to collaborate cross-functionally.
- Detail-oriented with a focus on delivering high-quality results in a fast-paced environment.
- Passion for staying updated with the latest industry trends, algorithm updates, and best practices.
Benefits:
- Competitive salary and performance-based incentives.
- Comprehensive health, dental, and vision insurance plans.
- Flexible work hours and remote work options.
- Professional development opportunities and ongoing training.
- Dynamic and collaborative work environment with opportunities for growth and advancement.
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