Posted Jul 15, 2026 98 views
The Max Digital is seeking a highly skilled Google Ads Expert to join our marketing team. This position involves developing, managing, and optimizing Google Ads campaigns that drive performance and maximize return on investment for service-based clients, particularly in the US market. The ideal candidate brings over four years of hands-on experience in managing complex Google Ads accounts and is proficient in using analytical tools to improve campaign outcomes and enhance lead generation. This role does not require team management but demands close collaboration with cross-functional teams to align advertising strategies with business goals.
As a Google Ads Expert, you will be responsible for overseeing the full lifecycle of advertising campaigns, from initial setup and keyword research to bid management and conversion tracking. You will employ A/B testing and experimentation methodologies to continuously refine campaign strategies and improve ad performance. Your expertise in Google Analytics and conversion tracking setup will be critical to measuring campaign success and driving data-driven decision making. This role demands meticulous attention to detail, analytical thinking, and a proactive approach to performance optimization in a fast-paced digital marketing environment.
Responsibilities
- Develop, launch, and manage Google Ads campaigns focused on service-based clients in the US market to meet or exceed ROI targets.
- Conduct detailed keyword research and analysis to identify growth opportunities and optimize ad relevance.
- Set up and maintain accurate conversion tracking systems and analytics to monitor campaign performance and validate success.
- Apply bid management techniques to maximize budget efficiency while maintaining competitive ad placement.
- Design and execute A/B testing strategies and experiments utilizing Google Optimize and other tools to continuously enhance campaign effectiveness.
- Analyze campaign data regularly to identify trends, generate insights, and recommend actionable improvements.
- Collaborate with marketing and creative teams to ensure consistent messaging and alignment with overall marketing objectives.
- Monitor and adjust Google Ads bidding strategies to respond to market changes and advertising performance.
- Provide detailed reports on campaign performance, highlighting key metrics and insights to stakeholders.
- Stay current with Google Ads platform updates, industry trends, and new tools or features to maintain a competitive edge.
Skills
The Max Digital
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